Branding an incredible educator

Marshfields School is a special provision for students with a wide range of moderate learning difficulties in Peterborough.

Jude Macdonald, the new Headteacher, felt that the existing branding didn’t reflect the quality of the school and she was determined to rectify this. After looking for a local design agency to work with on this branding project, she chose T.Rex Design based on their good reputation.

The branding needed to feel ‘grown-up’, it needed to include a logo that students would be proud to wear on their uniforms and it needed to include the four house colours.

After working closely with the school team, for the duration of the project, the logo design was approved. It fulfilled the brief and included a subtle nod to the incredible support the school and staff give their students, with a reference to hand-holding.

During a uniform consult, 40% said the new logo was good, 47% said it was excellent. The school aim for 80% 'good' or better in these consults, so understandably the results were described as “exceptional”. Students loved it too!

T.Rex Design was proud to have been a part of this project.