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Lucida Group: Brand identity for an insurance group

Lucida Group

Brand identity for an insurance group

Project overview

Lucida Group brought together Bennetts Motorcycling, Moorhouse Group and Right Choice Insurance Brokers in 2021. Its management team asked T.Rex Design to create the branding for the new group.

We developed a visual identity and brand guidelines, with website design and development and document design to put the identity into use.

Our work

  • Branding
  • Brand guidelines
  • Website design & development
  • Document design
Service
Brand creation

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