advert design

Truckfest advertising

Truckfest is Europe’s largest trucking festival and has been since 1983! Over 2000 trucks featured at Peterborough Truckfest alone, along with celebrities, monster trucks, and much more.

Live Promotions needed a refresh of their marketing collateral for all eight of their Truckfest events. With their high octane line-up, bringing in the crowds by their thousands, they needed a high impact advertising campaign to match.

The new advert consolidated the main attractions with an exciting colour treatment, creating a family friendly, fun feel to the campaign.

          Refreshed Truckfest advert

          Closeup Truckfest advert
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